Hill’s Pet Nutrition
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Ideal Balance Crafted
When Hill’s launched their new small batch pet foods, they needed a site that captured the look and feel of a hand-crafted, lovingly created food. We incorporated photography and graphic elements that were warm and inviting with copy that spoke to the small-batch idea. Client was delighted.
Perfect Weight 10-Week Turnaround
This was a cool little project to put some good information in the hands of pet food store associates. This product was pretty revolutionary so it was easy and fun to write about. The treat translator was my favorite if only because I had no idea how many cheeseburgers a dog could theoretically "woof" down. (sorry)